The Airbnb Gift Card is small card with a big impact — it opens a door to the entire world of Airbnb destinations and experiences. With that in mind, we made our gift card the portal to different magical miniature worlds.
Everything was shot practically with stop-motion animation. It was an incredibly labor-intensive process that allowed us to craft each frame with absolute intention.
Want to see how it all came together? Watch the BTS video at the bottom of the page.
Role: Creative Lead
Creative Team: Jason Ferguson, Krista Wicklund, Gustavo Sousza, Evan Nagan, Anna Salazar,
Editors: Simon Aigne, Zipeng Zhu
GCD: Bekah Sirrine
VP, Creatives: Scott Trattner, Eric Grunbaum
Production partner: Nexus Studios